You have made the difficult decision to modernize your site, whether to reach new customers or to better serve existing ones and have allocated a modest budget to the goal. You present the budget to your technology partner and are met with an unexpected surprise: the budget is insufficient. Is the Developer looking to upsell or is there merit to their thinking?

So, your company's website was developed a few years ago and still looks OK but your technology partner insists that you put some consideration and budget into updating. Should you?