Social Media is not just fun and games - it can be a powerful tool that will drive your business to recognition and success. Unlike what is believed by many, social media marketing is not something that is reserved for celebrities, artists and fashionistas. While those three categories of people do have social media cut out for them as the perfect means to gain large audiences, it can work for you as well.

One of the things you want to know when starting the seo campaign is what search engines you would like to target. Here are few reasons you might want to know that :

1. You want to roughly estimate the traffic that's going to be coming to your website
2. You want to estimate the cost associated with the campaign
3. You want to know the link building strategy that you will be using

The first step to optimizing your website is obviously selecting the right keywords you want to target. Here is a list of most used and effective keyword research techniques that will make your seo campaign start of the right foot.

Viral Marketing is a marketing strategy that uses social networking websites to increase peoples awareness about the brand or to raise product sales through self-reproducing viral process, like the spreading of computer and pathological viruses.

For an SEO expert search engine optimization is a combination of science and art. For a client it is a marketing technique in the first place, everything else in the second. I have not seen many businesses who would want to wait a year to see the first results from the advertisement that they pay for right now. Unfortunately, Google's filters do not let new websites to rank for highly competitive "volume" keywords for the first year.