One of the things you want to know when starting the seo campaign is what search engines you would like to target. Here are few reasons you might want to know that :

1. You want to roughly estimate the traffic that's going to be coming to your website
2. You want to estimate the cost associated with the campaign
3. You want to know the link building strategy that you will be using

In technical words mod rewrite is a way to direct server to respond in a specific way to request it receives. In words understandable for general public mod rewrite allows creating user and search engine friendly links

The first step to optimizing your website is obviously selecting the right keywords you want to target. Here is a list of most used and effective keyword research techniques that will make your seo campaign start of the right foot.

Sometimes Google's search results seem a little random...

One of many things that we discuss with our clients is rebuilding their websites to reflect the new image of their company. Normally, these design and content changes are accompanied by a domain name change. Obviously, no one wants to lose the traffic that comes from the search engine high rankings and to start doing the SEO work from scratch neglecting the effort that was invested in ranking the original website.